EVP, Augmented Reality Products, PTC
Michael (Mike) Campbell is Executive Vice President of Augmented Reality Products at PTC. In this role Mr. Campbell leads the Vuforia business and is responsible for driving the product and technology strategy of PTC’s leading platform for the development of augmented reality applications.
Mr. Campbell most recently served as the Executive Vice President, ThingWorx Platform. In this role, he lead Product Strategy and Product Management for the ThingWorx Industrial IoT Platform, including Industrial Connectivity, Analytics, Application Enablement, Utilities and the Human/Platform Interface (ranging from desktop to mobile to Augmented Reality experiences).
Augmented Reality has the power to fundamentally change the way people work. It bridges the digital and physical worlds, providing value across the enterprise. When coupled with IoT data, AR applications become truly transformative experiences, driving many enterprises to completely re-imagine how they manufacture, sell, operate and service their products.